Our people

With global connections in Construction, Forestry & Material Handling industries, our team are focused on connecting the right machines with the right jobs.

With over 30 years in the business we understand what it takes to keep businesses moving.


Graeme Wellesley-Davies

GM Sales, Heavy Equipment Traders.

If you’re looking for specific options in used machinery & heavy equipment across New Zealand and abroad, then Graeme Wellesley-Davies is who you need to talk to.

Graeme’s spent more than 20 years working with Kiwi businesses to better understand what mix of machines deliver optimal performance. With real industry knowledge in rental, leasing, new & used sales, he’ll source what’s right for your job.

Graeme, (aka GWD) is forward thinking, determined & commercially smart. Speak to GWD about the right finance option for your business. He loves to talk(!); a social & approachable guy who’ll connect you to the right deal.

 
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Graeme and his team are genuinely focused on their customers, understanding their needs & building solid relationships based on performance & trust. It’s these business insights & connections that deliver great results - a personalised service connecting the right machines to your business. They’re a determined bunch – they’ll go the extra mile, every time.
— Mark freeland, Chief Operating Officer EL&F Group

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Katrina Cooper

Operations, Heavy Equipment Traders.

Katrina (Kat) moves at pace – so if you need quick change, she’s it. Supporting Graeme in the HET business, Kat seamlessly manages the ‘behind the scenes’ administration.

Working alongside Graeme, Kat is GWD’s right arm. Loading what’s for sale & what’s sold onto the website so you can see all options at all times. Nothing’s an issue for Kat. She’s passionate about Kiwi business with 15 years experience in operations, HR & marketing.


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Fiona Booth

Marketing & Communications, Heavy Equipment Traders.

Fiona (Fi) – has a way with words (so keeps our language in check!) Making sure we share the right info on our machines & equipment is critical in this business – so you understand exactly what it is you’re buying.

With nearly 30 years working with global brands in communications and marketing, Fi paints the pictures and crafts our messages to allow our customers to make informed choices.